Expanding the Olsen Emprie

Mary-Kate and Ashley continue to grow their fashion empire. From Elizabeth and James to the high-end The Row these ladies can't be stopped. Who would have ever thought this fashion empire would come from the cute twins of Full House? They recently announced their newest addition; a juniors collection for JCPenney. Olsenboye will be a causal sportswear line with accessories inspired by teen trends from cities around the world. Every new collection will highlight a different city. Sounds line a fun idea and a great way to keep the line fresh with continuous sources of inspiration. The collection will include denim, tops, dresses, skirts, shorts, jackets plus handbags and shoes. It's clearly some of their more affordable fashions, all priced right ranging from $20-$50! To check out the collection check jcp.com starting November 6th for a preview of the line. The full line will launch in February 2010.


photo via people.com

M-KO Style

How do you go from cute kid stars to bonafide fashion icons? Ask Mary-Kate and Ashley Olsen. The sisters have a unique fashion sense that they've parlayed into to fashion lines. It was always a mystery to me how these two got involved in fashion. Well according to an interview with Mary-Kate her love for fashion didn't come from reading fashion magazines, it started by looking at people. "When you're walking down the street, or you're at a restaurant, someone catches your eye because they have their own look. It goes way beyond what they're wearing-into their mannerisms, the way they smile, or just the way they hold themselves", she says. As for their lines The Row and Elizabeth and James, they flow through the design process together. Mary-Kate says, "An idea will come, whether it's from a movie or a person or a character or a place . . . Then we go through color, silhouettes, and fabric. We sort of put it all together, finding the common threads." Read more of what Mary-Kate had to say at Interviewmagazine dot com.


Photo:Interview Magazine